With hundreds of people coming up in the world of Blogging everyday it takes more than just 'Good Content' for your blog to be successful and that success can be achieved only through proper optimization of your blog. Search Engine Optimization (SEO) is mainly divided into 2 categories namely On-Page Optimization and Off-Page Optimization. The procedure of SEO can performs flawlessly only when both off-page & on-page optimization procedure are carried out together.
In this post we would discuss how to perform On-Page Optimization of your blog which would help your blog grow leaps and bounces in this Blog-o-sphere.
So, take a look at the following On Page Optimization Tips that would surely help you outshine your competitors :
1. Your Blog's Name :
They say "What's in a name?"! But rather in the world of blogging, the name plays a vital factor as it helps attracting more and more visitors to your blog. The blog names that include the Keywords related to the niche of that blog appear more on the search engine pages resulting in increased readability and popularity of the blog.
2. Title and Header Tags :
After the name of your blog comes the Title and Header tags that helps one make out what your web page contains.Your title tag for each page should be relevant to the content that web page contains and it must also contains the targeted keywords. The Header tags provide a summary or overview of the whole paragraph which must be relevant to the topic so that a person who's searching for some particular content can make out that your page offers relevant and to-the-point information regarding that particular topic.
5. Internal Linking :
Often over-done, internal links when properly managed can do both the Reader and the Bloggers a world of good. While mismanagement or too much links stuffing within a single post misleads the reader to unnecessary information, but when internal linking in done properly, it helps a Reader with greater navigability within a blog and bring more clicks to a Blogger reducing the bounce rate as well.
Your goal for On-Page Optimization of your blog is to make your page appear more frequently in search engines than any other page for that selected keywords or topic which would ultimately lead to increased readability of you blog.As we know, getting a good ranking in a search engine isn't the easiest things around. As we know, search engines Bots are getting more smarter & intelligent everyday making the SEO a must for every blogger.
So, take a look at the following On Page Optimization Tips that would surely help you outshine your competitors :
1. Your Blog's Name :
They say "What's in a name?"! But rather in the world of blogging, the name plays a vital factor as it helps attracting more and more visitors to your blog. The blog names that include the Keywords related to the niche of that blog appear more on the search engine pages resulting in increased readability and popularity of the blog.
Avoid using keywords like 'A,'the','An','If','Then' etc. in the title.
Apply special Symbol '@' , '|' , '<' , '-' etc.
2. Title and Header Tags :
After the name of your blog comes the Title and Header tags that helps one make out what your web page contains.Your title tag for each page should be relevant to the content that web page contains and it must also contains the targeted keywords. The Header tags provide a summary or overview of the whole paragraph which must be relevant to the topic so that a person who's searching for some particular content can make out that your page offers relevant and to-the-point information regarding that particular topic.
Title Tags should be well under 70 characters and can be made with the use of special symbols like hyphen ( ‐ ), arrows ( > or < ), colon ( : ) or a pipe ( | ) to churn out a title for your post which would include the major keywords for targeted audience as well as making it understandable at the same time.
Header Tags should be used appropriately in a proper sequence that is < h1 > followed by < h2 > and so on.
3. Meta Description Tags :
They might not help you in improving your blog's rank but they would surely help you in getting the targeted audience. Each page of your blog must have unique Meta Tags as they appear in the search engine results describing what all your page is about and thereby, targeting more audience to your post. Choose the most apt words to make a description that includes the main keywords and making the description understandable to the people.
Maximum character limit for Description is 150 to 155.
Maximum Keywords might range in between 5-15.4. Image Alt Tags :
Often over-looked, these Alt tags offer description for the images that have been included in a post. As Bots can read only HTML tags, they can't index images and flashes, so it's a must to have these Alt tags on all the images that would not only provide the description for that image but it would also help your images to show up in different Image Searches via Search Engines.
5. Internal Linking :
Often over-done, internal links when properly managed can do both the Reader and the Bloggers a world of good. While mismanagement or too much links stuffing within a single post misleads the reader to unnecessary information, but when internal linking in done properly, it helps a Reader with greater navigability within a blog and bring more clicks to a Blogger reducing the bounce rate as well.
6. URL Structure :
The URL or the address of the link to your blog must be self-descriptive about what that page is all about and should not be in coded language which would make it's understanding impossible. Prefer a URL 'http://domainname.com/products/discount' to a URL 'http://domainname.com/?page=1products&id=11price=type' as it is straight forward and not at all confusing to the reader.
7. Sitemap Submission :
It is very important to use or submit a sitemap as it includes all the links that a blog contains and once submitted, it would help those links to be indexed in the Search Engine Results which would make your web page links to appear more and more frequently in the Search Engine Results.
It is very important to use or submit a sitemap as it includes all the links that a blog contains and once submitted, it would help those links to be indexed in the Search Engine Results which would make your web page links to appear more and more frequently in the Search Engine Results.
These are some of the best tips for On-Page optimization of your blog which would make your Search Engine Optimization an instant Success. Share your opinions and reactions . We'll surely get back to ya'soon..!!
